Client: Pepsi
Advertising Agency: BBDO Ecuador, Guayaquil, Ecuador
Executive Creative Director: Andres Celis
Creative Director: Vicente Concha
Art Director: Daniel Chonillo
Copywriter: Eduardo Hernandez
Art Director: Karen Cdeño
Copywriter: Yamir Zuñiga
Agency Producer: Cristopher Valdiviezo
Chief Executive Officer: Oscar Muoz
Community Manager: Paola Tinajero
Accounts Director: Silvia Intriago
Accounts Executive: Jonathan Valencia
Digital Planner: Javier Velasquez
Executive Producer: Christopher Valdiviezo
Production House: TITAN
Director: Leo Bastidas
Executive Producer: Mabel Moreira
Recording Studio: Machina
Client: Pepsi in alliance with Picker.
Brand Manager PepsiCo: Vanessa Uscocovich
Brand Manager Picker: Claudia Herrera
Brand Manager Tesalia CBC: Rafael Pera
Country: Ecuador
Published: August 2020
Synopsis:
Real Skills is an initiative led by Pepsi and Picker, together with BBDO Ecuador. This stunt proves that many delivery messengers are more resourceful than we might think.