Category: Commercial Public Services
Advertiser: PERSONAL
Product/Service: PERSONAL TELECOMMUNICATIONS
Agency: TBWA\BUENOS AIRES
Production Company: LANDIA, Buenos Aires, ARGENTINA
Executive Creative Director: Juan Cruz Bazterrica - Guillermo Castañeda
Creative Director: Roberto Leston
Copywriter: Yago Fandiño
Art Director: Mathias Harbek
Agency Producer: Gonzalo Calzada - Charly Aguero - Agustina Marques
Account Supervisor: Mercedes Alonzo - Santiago Barcala
Advertiser's Supervisor: Benito Nazar Anchorena - Sebastián Lezcano Teuer - Mirna Bulic - Alejandro Rodriguez - Cecilia Bassi
Producer: Andy Fogwill - Nico Cabuche
Director: Roberto Llauro
Editor: Leo Hans
Sound Design/Arrangement: La Casa Post Sound
Post Production: Che Rebolution Post
Music: Musicbox
Account Manager: Nadia Faour Lucchese
Planner: Eric Jakubavicius
Director Of Photography: Guillermo Romero
Account Manager: Nadia Faour Lucchese
Planner: Eric Jakubavicius
Director Of Photography: Guillermo Romero
English Description
One after another, we see different classic YouTube videos. In all of them you can see kitties doing something funny. An overprinted text states: A kitty and a camera, a world of filmmakers.
It is obvious, that lots of people love filming their pets and upload their videos in the web. Most of them do it, but in a different way.
The commercial closes up with a voice over saying: “we are all different, and that’s good”.
As we listen to this sentence, we see Personal new logos on screen.