Category: Home Electronics & Audio-Visual
Advertiser: PHILIPS
Product/Service: BLU-RAY WITH CINEMA PERFECT 3D HD
Agency: DDB BRASIL
Production Company: ZEPPELIN FILMES, São Paulo, BRAZIL
Date of First Appearance: Apr 10 2011
Chief Creative Officer: Sergio Valente
Executive Creative Director: Marco Versolato
Creative Director: Andre Pedroso/Mariana Sa
Copywriter: Rodrigo Mendonca
Art Director: Daniel Chagas Martins
Agency Producer: Gilberto Pires (Gibinha)/Deocleciano Junior/Carolina Couto
Account Supervisor: Anna Paola Teixeira (Polika)/Cristiane Pereira/Carmen Rodriguez/Ana Clara Grana
Advertiser's Supervisor: Claudia Colaferro/Luis Bianchi/Alessandra Couto
Producer: Fernando Tietzmann
Director: Roberio Braga
Editor: Andre Jafet
Sound Design/Arrangement: Tesis
Post Production: Tribbo Post
Music: Silvio Piesco
Director Of Photography: Roberio Braga
Editing Company: Zeppelin
English Description
Film shows a sequence of white colored objects. Over each scene, a subtitle with the significance that the color gives to each object.
In the end, the concept enters: "One color means a lot of things. Imagine billions of colors". And the film ends with the Blu-Ray Philips with Perfect 3D HD Cinema image, a technology that provides a better color definition.