Media: TV
Category: Health & safety
Client: Planet Fitness
Agency: Hill Holliday, Boston
Production: Biscuit Filmworks
Country: United States of America
Director: Aaron Stoller
Chief Creative Officer: Lance Jensen
Group CD / Art Director: Kevin Daley
Group Creative Director: Bob Gates
Creative Director/ art director: Karen Hite
Creative Director/ writer: Matty Poitras
Creative Director/ writer: Pete Shamon
Producer: Cindy Becker
Executive Producer: Holly Vega
Executive Integrated Producer: Lisa Belden
Managing Director: Scott Rabschnuk
Group Account Director: Steve Briggs
Account Director: Megan Delage Sullivan
Account Supervisor: Kristina Burke
Program Manager: Kristen Green
Chief Strategy: Lesley Bielby
Planning Director: Audrey Chee
Integrated Media Planning: David Bolger
Associate Media Director: Michelle Gaudet
Director of Broadcast Business Affairs: Lenora Cushing
Cinematographer: Jo Willems
Editor: Erik Laroi
Editor: Nick Divers
Sound Engineer: Mike Letourneau
Executive Post Producer: Ellen Schmitt
Published: April 2018
Synopsis:
Planet Fitness is a gym for normal people.
Mirrors can be deceiving, but the Judgement Free Zone isn't.