Category: Home Appliances & Furnishings
Advertiser: MEXICHEM (PLASTIGAMA)
Product/Service: WATER SYSTEMS
Agency: VERITAS DDB
Production Company: RAMONA, Quito, ECUADOR
Chief Creative Officer: Dante Rossetto
Creative Director: Gabriel Rodas
Copywriter: Dante Rossetto/Gabriel Rodas/Ricardo MartÃnez/Fernando Gómez.
Art Director: Marcelo Astudillo/Emilio Silva/James Nieto.
Agency Producer: Carolina Ahler
Account Supervisor: Daniel Chavarria
Advertiser's Supervisor: Daniel ChavarrÃa
Producer: Osvaldo Baez
Director: Emiliano Cruz
Editor: Sebastián Domani
Sound Design/Arrangement: Quino
Post Production: Ramona
Animation: Ramona
Cameraman: Zambrano
Lighting: Atahualpa
Music: Quino
Account Manager: Daniel ChavarrÃa
Planner: Daniel ChavarrÃa/Dante Rossetto
Cinematographer: Emiliano Cruz
Director Of Photography: Atahualpa
EditingCompany: Ramona
Account Manager: Daniel ChavarrÃa
Planner: Daniel ChavarrÃa/Dante Rossetto
Cinematographer: Emiliano Cruz
Director Of Photography: Atahualpa
Editing Company: Ramona
English Description
The town of Vilcabamba, Ecuador is known as the "Valley of Longevity".
Most of its population lives to be over a hundred years old.
The reason is believed to be their water.
We used this well known fact as the center of our campaign for Plastigama, a leading producer of clean water technologies and products.