Spikes ASIA 2016 | ||
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Film | Tv & Cinema Film: Financial Products & Services | Bronze Spike |
Client: Pnb Metlife India Insurance Company
Product: Pnb Metlife Insurance
Entrant: Mccann Worldgroup India Mumbai, India
Idea: Mccann Worldgroup India Mumbai, India
Production: Razorblade Films Mumbai, India
Editor: Apr 12 2016 12:00am
Chief Creative Officer: Prasoon Joshi (McCann Worldgroup, Mumbai)
National Creative Director: Prateek Bhardwaj (McCann Worldgroup, Mumbai)
Executive Creative Director: Ravinder Siwach (McCann Worldgroup, Mumbai)
Senior Copywriter: Pradeep Kumar (McCann Worldgroup, Mumbai)
Director: Anwar Sayed (Razor blade films)
Producer: Christopher Wagner (Razor blade films)
Director Of Photography: Krishnna Banjan (Razor blade films)
Composer: Amar Mangrulkar (Razor blade films)
Brief Explanation
A family of three is in a town fair – father, mother and their son. They happen to come across a street magician who claims that he can turn a man into a pigeon and then the pigeon back in to a man. The father is coaxed into volunteering for this trick by his son. The magician does his trick and turns the father into a pigeon. But before the magician can turn the pigeon back into boy’s father, a helium balloon bursts nearby. The pigeon, scared by this sound, flies away and mixes with a flock of other pigeons flying scared due to the same sound. All the pigeons settle atop a nearby building. And all the pigeons look the same! So now even magician can't turn the pigeon back into boy’s father! The supers appear: Anything can happen in life. Get insured.