Pnb Metlife India Insurance Company Film Magician by McCann Erickson Mumbai, Razor blade films

The Film titled Magician was done by McCann Erickson Mumbai, Razor blade films advertising agencies for Pnb Metlife India Insurance Company in India. It was released in Apr 2016.

Pnb Metlife India Insurance Company: Magician

Media
Released
April 2016
Posted
April 2016
Market
Industry
Account Executive
Creative Director
Executive Creative Director
Copywriter
Director

Awards:

Spikes ASIA 2016
FilmTv & Cinema Film: Financial Products & ServicesBronze Spike

Credits & Description:

Client: Pnb Metlife India Insurance Company
Product: Pnb Metlife Insurance
Entrant: Mccann Worldgroup India Mumbai, India
Idea: Mccann Worldgroup India Mumbai, India
Production: Razorblade Films Mumbai, India
Editor: Apr 12 2016 12:00am
Chief Creative Officer: Prasoon Joshi (McCann Worldgroup, Mumbai)
National Creative Director: Prateek Bhardwaj (McCann Worldgroup, Mumbai)
Executive Creative Director: Ravinder Siwach (McCann Worldgroup, Mumbai)
Senior Copywriter: Pradeep Kumar (McCann Worldgroup, Mumbai)
Director: Anwar Sayed (Razor blade films)
Producer: Christopher Wagner (Razor blade films)
Director Of Photography: Krishnna Banjan (Razor blade films)
Composer: Amar Mangrulkar (Razor blade films)
Brief Explanation
A family of three is in a town fair – father, mother and their son. They happen to come across a street magician who claims that he can turn a man into a pigeon and then the pigeon back in to a man. The father is coaxed into volunteering for this trick by his son. The magician does his trick and turns the father into a pigeon. But before the magician can turn the pigeon back into boy’s father, a helium balloon bursts nearby. The pigeon, scared by this sound, flies away and mixes with a flock of other pigeons flying scared due to the same sound. All the pigeons settle atop a nearby building. And all the pigeons look the same! So now even magician can't turn the pigeon back into boy’s father! The supers appear: Anything can happen in life. Get insured.