QT Hotels and Resorts is known for its creative flair and love of the avant-garde. So to celebrate the unveiling of the designer hotel QT Melbourne, Cummins&Partners has launched a project to find the most creative guests for the opening night.
#RoomNumberRedo invites the public to creatively reimagine the hotel room numbers, from 1 to 101, in any way possible for a chance to attend the exclusive opening night party and win a night's stay at the hotel. Think paintings, dance, song, photography, a piece of writing or even a performance - the possibilities are endless. The competition is now open and entries need to be submitted via Instagram using the hashtag #RoomNumberRedo.
Media: Web Film
Category: Other
Client: QT Melbourne
Agency: Cummins&Partners Sydney
Production: -
Country: Australia
Executive Creative Director: Tom Martin
Executive Creative Director: Julian Schreiber
Art Director: Alastair Flack
Copywriter: Josh Campbell
Senior Art Director: Mandie van der Merwe
Senior Copywriter: Avish Gordhan
Group Account Director: David Flanagan
Editor: Alex Ross-Edwards
Account Executive: Olivia Etzine
Global CSO: Adam Ferrier
Executive Digital Producer: Gemma Heyes
Digital Designer: Tassio Guichard
Finished Artist: Lorraine Costello