Sadia Film SAX by DDB Sao Paulo

The Film titled SAX was done by DDB Sao Paulo advertising agency for Sadia in Brazil. It was released in Mar 2013.

Sadia: SAX

Brand
Media
Released
March 2013
Posted
March 2013
Market
Executive Creative Director
Art Director
Creative Director
Executive Creative Director
Creative Director
Creative Director
Copywriter
Director
Account Supervisor
Account Supervisor
Account Supervisor
Account Supervisor

Credits & Description:

Advertiser: SADIA
Agency: DDB BRASIL
Category: Savoury Foods
Agency Producer: Ana Lucia Marques
Account Supervisor: Daniel Malavazzi
Advertiser's Supervisor: Eduardo Bernstein
Copywriter: Felipe Gall
Agency Producer: Gilberto Pires (Gibinha)
Animation: Ilegal Fx
Editing Company: Ilegal Fx
Cameraman: Luiz Carlos Patrocinio Pavan    
Account Supervisor: Monica De Carvalho
Producer: Paulo Schmidt
Advertiser's Supervisor: Patrícia Cattaruzzi
Creative Director: Wilson Mateos
Director: Caio Rubini
Director Of Photography: Christian Lesage
Editor: Gabriel De Paula
Post Production: Ilegal Fx
Creative Director: Luciano Lincoln
Advertiser's Supervisor: Marcelo Assaf
Account Supervisor: Marcelo Trivilato
Art Director: Marco Mattos
Executive Creative Director: Marco Versolato
Account Supervisor: Ricardo Zanella
Other Credits: Sound Engineer: Dante Savi
Sound Design/Arrangement: Trahlahlah

Brief Explanation
A couple experiences an embarrassing situation at a restaurant, one of those we hope will end soon. When the food arrives, the musician at the restaurant, trying to please them, approaches the table and starts playing. They don't know if they should eat or pay attention to the guy.Caption: When 1 and a half minute is too long.The next scene we see the product in a microwave oven and we see the caption: When a minute and a half is not.