| D&AD Awards, 2016 | ||
|---|---|---|
| Branded Content & Entertainment | Branded Content & Entertainment - Non-Fiction 1-5 mins | Wood Pencil |
| Clio Awards 2016 | ||
| Film | Product/Service: Short form (between one [1] minute and five [5] minutes) | Silver |
| Cannes Lions 2016 | ||
| Film | Online Film: Fast Moving Consumer Goods | Bronze Lion |
Client: Sagami Rubber Industries Co., Ltd.
Client: Sagami Original Condoms
Agency: Projector Inc
Production: Stink
Country: United States of America
Director: Greg Brunkalla
Art Director Tim Gibson
Choreographer Dana Maliphant Russell Maliphant
Cinematographer Jim Jolliffe
Creative Director Koichiro Tanaka
Director Greg Brunkalla
Editor Leila Sarraf
Executive Producer Mungo Maclagan
Line Producer Sumire Matsumura
Producer Tom Farley Atsuki Yukawa
Stylist Eve Coles Michelle May
Advertising Agency HAKUHODO Kettle
Creative Agency Projector Inc
Production Company Rock'n Roll Japan k.k Stink
Project Director Hideaki Oki
Project Manager Hiroshi Hizawa
Greg Brunkalla has directed this visual dictionary of animal courtship rituals acted out by human's.
To build a branded communication with a primordial theme that does not advertise the product’s function but rather creates a new type of engagement between the brand and customer, we created a branding theme 'Act of Love' based on the fact that 'young people in Japan are afraid of love and the number of young people who have never had sex is increasing.' To express this theme in the form of primal, symbolic content, we filmed a video of stunt performance by dancers interpreting animal courtships on the streets of London.