The 2017 Sainsbury's Christmas advert squeezes every bit of Christmas into a wonderfully fun and festive song, sung by people all over Britain. Christmas is the time of the year with the most 'Living Well' moments, so instead of celebrating just one bit, we are celebrating every bit - with a song that captures what the season really means to every one of us. #everybitofChristmas is living well. Agency: Wieden + Kennedy, London.
Media: TV
Category: Retail services
Client: Sainsburys
Agency: Wieden + Kennedy, London
Production: Iconoclast
Country: United Kingdom
Director: We are from LA
Executive Creative Director: Tony Davidson
Executive Creative Director: Iain Tait
Creative Director: Sophie Bodoh
Creative Director: Scott Dungate
Creative: Mico Toledo
Creative: Juan Sevilla
Producer: matthew ellingham
Producer: tom dean
Executive Producer: matthew ellingham
Executive Producer: Carine Harris
DoP: Jackson Hunt
Group Account Director: Aaron Cole
Account Director: Frankie Purvis
Account Manager: Lauren Ivory
Planning Director: Tom Lloyd
Planner: Nick Exford
Project Director: Mark D'Abreo
Creative Producer: Emily Khoury
Creative Producer: Rashel Tashchian
Creative Production Assistant: Aran Patterson
Design Director: Karen Jane
Designer: Adam Hunt
Designer: Phil Rosieur
Designer: Steph McArdle
Motion/Animation Designer: Jon Harris
Studio Artworker: Jhy Turley
Line Producer: Tom Knight
Editorial Company: Trim
Editor: Thomas Grove Carter
VFX Company: Time Based Arts
VFX Executive Producer: Tom Johnson
Grade: Simone Grattarola
Flame Lead: Mike Aveling
Flame: Alastair Ford
Flame: Jamie Crofts
Animation Lead: Jess Gorick
Animation: Alex Dobbin
Animation: Dave Baum
Food Directing: Dan Lowe
Food Directing: Jess Gorick
Music Company: Leland Music
Song Writer: Mikis Michaelides
Song Writer: Ben "Doc Brown" Smith
Mix Company: Factory Studios
Sound Design & Mix: Anthony Moore
Food Photographer: David Sykes
Food Stylist: Katie Giovanni
Portrait Photographer: Charlie Campbell
Casting: Stark Casting
Post Production: Stanleys Post