Category: Public Interest, NGO
Media: Film
Brand: Zomato
Brand: Save the Children
Agency: Miami Ad School
Geo: India
Advertising School: Miami Ad School, Mumbai, India
Creative Director: Hayden Scott
Art Director / Copywriter: Shatrunjay Devvrat
Published: November 2017
Description:
India has the highest number of child laborers in the world, reporting child labor is a lengthy process and we wanted to ensure that it became a whole lot easier. Zomato has gained massive popularity as the food search engine of choice of many in our generation, we used this in our favor to create a campaign to get rid of child laborers working in restaurants across the country.