The more we explore when we are young, the better we can choose what to be when we grow up.This is the creative concept behind Dress Up. A call to invite parents to stimulate their children with many, varied cultural activities.
And, who knows, maybe today's ballerina could be tomorrow's astronaut.
Agency: Publicis, Italy
Media: Web Film
Category: Public interest
Client: Save the Children
Agency: Publicis Italy
Production: Alba Production
Country: Italy
Director: Riccardo Paoletti
Executive Creative Director: Bruno Bertelli
Executive Creative Director: Cristiana Boccassini
Art Director: Simone Di Laus
Art Director: Giovanni Greco
Copywriter: beatrice mari
Copywriter: Enrico Pasquino
Planner: Bela Ziemann
DoP: Claudio Cofrancesco
Post production: Xlr8
Editor: Fabrizio Squeo
Music: Fabio Gargiulo
Account team: Maria Elena Gaglianese