Alzheimer's disease affects millions of people. Actually, not only the ones who have it, but the ones surrounding them as well. Alzheimer is suffered by the people whose memories slip away, and by the people who gets erased from these memories. The spot invites people to reflect on this issue, because the center works hard in helping patients as well as their families.Agency: Grey Mexico
Title: Lonely
Category: Public interest
URL: http://secuoya.com.mx
Client: Secouya Care Center
Agency: Grey Mexico
Country: Mexico
Director: Denis Rovira
Executive Creative Director: Pepe Aguilar
Creative Director/ writer: Raúl Rivera
Creative Director/ writer: miguel ottati
Creative Group Head: Luis Guillén
Creative Group Head: Victor Figueroa
Executive Producer: Leonardo Senderos
Account Director: Mariana De Pina
Sound Studio: Lookas Audio
Client Team Director: Alejandro García
Agency Producer: Rojo Films
Agency Producer: Laura Pedroza
Photographer: German Lammers
Special Collaboration: Carlos Meza