Brand: Shanghai Blood Administration Office
Media: TV
Category: Public interest
Agency: McCann
Geo: China
Shanghai Blood Administration Office: The bar
Advertising Agency: McCann Healthcare Worldwide, Shanghai, China
Executive Creative Director: Kevin Lee
Creative Directors: Band Bai, Danny Li
Art Directors: Danny Li, Band Bai, QinQian
Copywriters: Kevin Lee, Bati Wu
Director: Joy Jiao
Producer: Manford Zhang
Business Director: Steven Hua
Account Manager: Vincent Wu
Published: January 2015