Asia Pacific Advertising Festival (AdFest) 2016 | ||
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Film Craft Lotus | Casting | Bronze |
Shell Rimula-Real Destinations Ilya Kropantsev From Russia
Brand: Motor Oil & Lubricants
Advertiser: Shell Malaysia Trading Sdn Bhd
Agency: J. Walter Thompson Shanghai, Shanghai/J. Walter Thompson Singapore, Singapore
Chief Creative Officer: Norman Tan (J. Walter Thompson Shanghai)/Valerie Cheng (J. Walter Thompson Singapore)
Creative Director: Ryan Ingram (J. Walter Thompson Houston)
Copywriter: Selwyn Low (J. Walter Thompson Shanghai)
Art Director: Justin Leung (J. Walter Thompson Shanghai)/Chin Weihao (J. Walter Thompson Singapore)
Account Director: Karen Sum (J. Walter Thompson Shanghai)/Hanh Nguyen (J. Walter Thompson London)
Agency Producer: Gerri Hamill (J. Walter Thompson Singapore)/Jasmine Tan (J. Walter Thompson Singapore)
Film Production Company: Collider Films, Sydney
Director: Patrick Filetti
Editor: Jeremiah Marcelo
Sound Production Company: Song Zu, Singapore
Music Composer: Adrian Sergovich
English Synopsis: For Truckers, Getting From A To B Is Just The Job. What Drives Them To Work Hard And Encounter Risks On Long Journeys Is Their Real Destination. The One They Think About Everyday And Where They Want Their Life To Be. Be It Saving Enough Money To Put Their Kids Through Education Or Providing A Better Home For Their Family, We See Them Soldiering On To Get To Where They Want To Be In Life. This Film Series Salutes The Determination And Hard Work Of Real-Life Truckers From Around The World As They Pursue Their Goals Every Day, No Matter How Big Or Small.