Category: Media
Brand: Sky
Media: TV
Country: United Kingdom
Advertising Agency: Brothers And Sisters, London, Uk
Director / Production Comapny: Neo/ Stink
Producer: Juliett Naylor
Editor: Tim Thornton Allan
Sound Design: Dan Beckwith/ Factory
DoP: Nanu Segal
Post Production: Framestore
Sound Design: Factory – Dan Beckwith
Published: October 2018
Synopsis:
The Best TV, All in One Place.
Sky campaign announces the November launch of Netflix on Sky Q.
Brothers and Sisters has devised a campaign featuring actor, producer and musician Idris Elba for Sky’s Sky Q brand, in order to announce that Netflix is launching on Sky Q. The work runs across TV, radio, OOH and online, and will run for seven weeks across the UK and the Republic of Ireland. In the main 40” TV spot we see Idris transported through the worlds of different Netflix and Sky shows to highlight how it’s never been easier to go from a Netflix show, to a Sky show, back to a Netflix show and then to a Sky show again. Travelling first into the world of hit Netflix drama, The Crown, Idris gets to witness Phillip becoming a Prince, before moving into the domain of Tin Star where Idris has a quick chat with Jim Worth. Next, he moves into the dark upside down of Strangers Things and finally he gets to witness the landing of a mighty Dragon in Game of Thrones.