Title: Boxer
Brand: Slow-Mag
Media: TV
Media: Web Film
Category: Pharmaceutical & medical
URL: http://southafrica.mullenlowe.com/
Category: Health, Beauty
Agency: Lowe
Geo: South Africa
Slow-Mag: Boxing
Advertising Agency: MullenLowe, South Africa
Chief Creative Officer: Kirk Gainsford
Creative Director: Alistair Morgan
Copywriter: Erik Salamon
Art Directors: Melissa Raath, Nethaam Abrahams
Agency Producer: Riska Emeran, Tenille Abrahams
Production company: 7 Films
Director: Shane Knock
Executive Producer: Lourens van Rensburg
Producer: Nina van Rensburg
Producer: Megan Taylor
Make-up: Tryna Knock
DOP: Kabeer Shaik
1st assistant camera: Dylan Pereira
2nd assistant Camera: Refilwe Somoro
Focus puller: Siyabulela Dumo
Spark: Jason Prins
DIT: Siphwe Myeza
Editor: Jaco Rossouw
Sound design: We Love Jam
Sound engineer: Graham Merrill
Voice-over artist: David Morin
Post production facility: The upstairs ludus
Slow-Mag is a magnesium supplement that fights fatigue and energy loss, giving you the power to beat your slump. Because, when you’re pushing yourself to the limit, you need more than motivation to keep going. You also need the strength to ignore the demotivational voice inside your head that’s trying to persuade you to quit.