Smiles Film, Digital Trip Book Smiles by FCB Sao Paulo

The Film titled Trip Book Smiles was done by FCB Sao Paulo advertising agency for Smiles in Brazil. It was released in Apr 2015.

Smiles: Trip Book Smiles

Brand
Released
April 2015
Posted
April 2015
Market
Production Agency
Digital Creative Director
Art Director
Copywriter

Awards:

One Show, 2016
Ux / UiInnovation - Mobile / MobileMerit
MobileConsumer - Applications & Sites / Media, Entertainment & LeisureMerit
One Show EntertainmentInnovation - Innovation in Branded Entertainment / Innovation in Branded EntertainmentMerit
One Show EntertainmentConsumer - Other Branded Content / Custom ContentBronze Pencil
Ux / UiConsumer - Mobile / User ExperienceMerit
MobileConsumer - Use of Technology / Location-Based Services or Proximity MarketingMerit

Credits & Description:

It is the first book where the story takes place exactly where the reader is. Marcelo Rubens Paiva is the author of the first story.Agency: FCB Brasil
Media: Web Film
Category: Travel, transport & tourism
Client: Smiles
Agency: FCB Brazil
Production: Bando
Country: Brazil
Director: Bando
Executive Creative Director: Rui Goncalves Piranda
Art Director: Bruno Bueno
Art Director: Eddy Guimaraes
Art Director: Daniel Alves
Copywriter: Andre Bittar
Copywriter: Marilu Rodrigues
Copywriter: Lucas Tristao
Producer: Bando
Digital Creative Director: Pedro Gravena
Sound: Satelie Audio
Editor: Guilherme Tensol
Editor: Rodrigo Resende
VP Creative Director: Joanna Monteiro and Max Geraldo
Media: Alexandre Ugadin, Cristina Omura, Monica Oliveira, Rafael Amaral, Aline Lins and Maira Vieira
Account: Mauro Silveira, Lisia Fischer, Marcel Crespin, Samya Anjos, Renata Vidal, Patricia Ferreira, Vinicius Godoy and Nathalia Ribeiro
Planner: Rapha Barreto, Luciana Mussato, Cesar Fuster and Juliano Teixeira
Project Manager: Lia D’Amico and Suelen Mariano
Technology: Gerson Lupatini and Marcio Bueno
RTV: Charles Nobili, Ricardo Magozo and Andre Fonseca
Account Sound Producer: Fernanda Costa and Marina Castilho
Client Supervisors: Leonel Andrade, Bruna Milet, Karina Bernardo and Adriana Kubo