Brand: Snickers
Media: TV
Category: Confectionery, Snacks
Agency: BBDO
Geo: Germany
Snickers: Kung Fu Split
Lightning splits a tree. Be the lightning! Split Snickers!
But master, there are Sticks now!
New Sticks! Slim bars. Full taste.
A Kung Fu short film camouflaged as ad for the new Snickers, Twix and Mars Sticks.
Advertising Agency: BBDO, Düsseldorf, Germany
Chief Creative Officer: Darren Richardson
Creative Directors: Chris Robertson, Fabian Pensel
Art Director: Martino Monti
Copywriter: Schakir Islamow
Creatives: Anuschka Wallé, Sabine Boenigk, Sabine Frank, Louise Hummel, Floor Kruisdijk, Gianluca Brisigotti