Category: Automotive
Media: Film
Brand: SoCal Honda Dealers
Agency: Secret Weapon
Geo: United States
Advertising Agency: Secret Weapon, Los Angeles, USA
Creative Director: Rick Sittig
Associate Creative Directors: Mike Alfaro, Gerardo Guillen, Leah Dieterich
Art Director: Noah Meadors
Copywriter: Shaun Oppedisano
Executive Producer: Fiona Forsyth
Managing Director: Patrick Adams
Group Account Director: Brock Anderson
Management Supervisor: Saro Karagueuzian
Account Executive: Molly Keen
Account Coordinator: Megan Baer
Director: Rick Sittig
Audio Post Studio: Eleven
Mixer: Jeff Payne
EP: Melissa Elston
Assistant: Jordan Meltzer, AJ Murrillo
Sound Design: Jeff Payne
Published: January 2017
Description: The Socal Honda Dealers are known as the most Helpful car dealers in Southern California. This year, instead of being on the Super Bowl they are donating money to The Boys and Girls Club in Southern California for every advertising cliché that appears during the commercial breaks.