Brand: Southwest Airlines
Advertised brand: Southwest Airlines
Agency: GSD&M (Austin, Texas, USA) (www.gsdm.com)
Launch Date: 9/20/16
Chief Creative Officer: Jay Russell
Group Creative Directors: Scott Brewer, Ryan Carroll, Lara Bridger
Creative Directors: Nikki Baker, Leslie Shaffer
Sibling Creative Team: Rafael Serrano, Laura Canzano, Gus Solis
Planners: Jennifer Billiot, Michael Dezso
Account Service: Carter Nance, Shawn Mackoff, Amy Lyon, Audrey Henderson
Sibling Account Service: Ana Leen
Project Manager: Elizabeth Stelling
Business Affairs Manager: Desiree Townsend
Art Directors: Mike Ferrer, Judd Oberly
Writers: Mark Snow, Michael Page
Director of Production: Jack Epsteen
Executive Producer: Marianne Newton
Producers: Rob Lee, Lauren Beightler
Prod Company: Smuggler
Director: Jun Diaz
Editorial: Cutters
Editors: Matt Walsh, Grant Gustafson