Soweto Rugby Club Film Practice by Ireland/Davenport

The Film titled Practice was done by Ireland/Davenport advertising agency for Soweto Rugby Club in South Africa. It was released in Apr 2008.

Soweto Rugby Club: Practice

Media
Released
April 2008
Posted
April 2008
Executive Creative Director
Executive Creative Director
Copywriter
Art Director

Awards:

The Loeries Awards 2008
TV&Cinema-Bronze

Credits & Description:

To promote the Soweto Rugby Club which struggles to get sponsorship from the South African Government or South African corporates. This is in spite of the fact that transformation in South Africa is a legal and hotly debated issue for the National squads. Here is an opportunity to support transformation in the squads on a grass roots level and yet, the Soweto Rugby Club has had more support from the Australian Ruby board. Entitled ‘Practice’, it opens on a typical township dusty soccer field...

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