A piece of House of Cards. To eat.You've seen Frank Underwood enjoying ribs at Freddy's BBQ joint. Now you can eat them too. To bring attention to Sparks new broadband package with Netflix included, we created the world's first Netflix dinner box. It comes with everything you need to make the ribs, greens and cornbread that Frank eats when he heads to Freddy's. There's even a plate, napkin and knife and fork from the diner. With it you have the ultimate Netflix experience: eating the ribs Frank eats, as you watch Frank eating.
Agency: Colenso BBDO, Auckland
Media: Direct Marketing
Category: Telecommunications
Client: Spark New Zealand
Agency: Colenso BBDO, Auckland
Country: New Zealand
Creative Chairman: Nick Worthington
Executive Creative Director: Wayne Pick
Producer: Anna Flaws
Creative Group Head/ Copywriter: Matt Webster
Creative Group Head/ Art Director: Ben Barnes
Group Business Director: Jacqui Copas
Colenso BBDO
Senior Business Manager: Victoria Baudinet
Social Planner: Jamie Wong
Spark (Client)
Communications Manager - Social: Frith Wilson-Hughes
Communications Partner: Ellie Cross
Partnership Manager: Lizzie Havercroft
Senior Comms Manager - Home: Anna Kooperberg
Partners: Netflix
My Food Bag
Media Agency: Dynamo
“Friends make the worst enemies.” Luckily this meal we’ve made with My Food Bag serves two – so tell us in the comments who you’d share our first Netflix dinner with, and you’ll be in to win.
Spark customers only. Closes 5pm 6/3/17, T&Cs apply: bit.ly/sparkterms