To demonstrate that the all-new 2014 Subaru Forester puts the sport back in SUV, DDB / Tribal Toronto created the Forester Family Rally.
Category: Automotive
URL: http://www.familyrally.ca
Client: Subaru Canada
Agency: DDB Canada / Tribal Toronto
Country: Canada
Creative Director: Todd Mackie
Creative Director: Denise Rossetto
Copywriter: Allan Topol
Copywriter: Mark Biernacki
Art Director: Pete Ross
Agency Producer: Andrew Schnulze
TELEVISION
Account Team (names & titles): Michael Davidson, SVP, Business Unit Director; Peter Brough, Account Director; Julia Morris, Senior Account Executive; Lindy Scott, Account Coordinator
French Partners: Groupe Rinaldi: Jean-Charles Bullot, Creative; Maurice Rinaldi, President; Tanya Fouleman, Account Executive
Strategy: Tony Johnstone, SVP Director of Strategic Planning; Sandra Moretti, Senior Strategist; Kevin McHugh, Strategist
Social Media Strategy: Melissa Smich, Senior Cultivator; Ed Lee, Director, Social Media
Media: OMD: Michelle Jairam, Client Communication Director; Jennifer Thompson, Group Director of Strategy
Event Management: Vehicle Dynamics Group
Production Company: OPC & Family Style
Director: Chris Woods & GoodDearGood
Director of Photography: James Gardner
Line Producer: Oliver van Beek
Post-Production Company: Posterboy Edit
Editor: Mark Paiva & Danica Pardo (15 Pre Roll)
Online Editor: Axyz â Joel Saunders
Colourist: Alter Ego â Wade Odlum
Audio House: Grayson Matthews
Casting Agency: Jigsaw Casting â Shasta Lutz
ONLINE (BANNERS and MICROSITE)
Creative Director: Todd Mackie, Denise Rossetto
Associate Creative Director:
Copywriter: Allan Topol, Mark Biernacki
Art Director: Pete Ross
Designer: Jan Walczak
Director of Technology: Joe Dee
Information Architect: Dale McRae, Daniel Wiseman
Digital Producer: Stef Fabich
Digital Production Manager: Neem Ba Ha; Cathy Kim, VP, Integrated Operations and Production
Developer: Andrej Simeonov, Sr. Interface Developer
Designer: Nick Bujnak
Production House: OPC & Family Style
Director: Chris Woods & GoodDearGood
Editor: Jonathan Kirschenbaum
Account Team (names & titles): Michael Davidson, SVP, Business Unit Director; Peter Brough, Account Director; Julia Morris, Senior Account Executive; Lindy Scott, Account Coordinator
Strategy: Sandra Moretti, Senior Strategist; Kevin McHugh, Strategist
Social Media Strategy: Melissa Smich, Senior Cultivator; Ed Lee, Director, Social Media
Media: OMD: Michelle Jairam, Client Communication Director; Jennifer Thompson, Group Director of Strategy