Creative Agency- Don’t Panic
Managing Director: Joe Wade
Creative Lead: George McCallum
Creative: Jake Moss, Alice Dowdall
Head of Engagement: Ellie Moore
Account Director: Liz Hvide Mac Leod
Production Company- Eddy
Production Manager: Joël Ravon
Line Producer: Charles-Philippe Bowles
Director: Louis Thomas
Creative: George McCallum
Creative: Jake Moss
Creative: Alice Dowdall
Lead Animator: Vincent Garcia
Managing Director: Joe Wade
Head of Engagement: Ellie Moore
Account Director: Liz Hvide MacLeod
Production Manager: Joël Ravon
Line Producer: Charles-Philippe Bowles
Lead Animator: Vincent Garcia
Senior Animators: Olivier Lescot, Jérôme Pradet, Léo Schweitzer, Dorian Lee
Junior Animators: Mathilde Loubes, Martin Hur, Alix Arrault, Ines Scheiber, Tristan Poulain, Rémy Clarke
Published: August 2018
Synopsis:
Sumatran Orangutan Society launch poignant film showing much-loved Jungle Book characters homeless and displaced across some of the world’s biggest urban cities. Wildlife charity Sumatran Orangutan Society (SOS) has today launched ‘Concrete Jungle’, a poignant short film, to raise awareness of the devastating impacts of forest destruction in Sumatra’s Leuser Ecosystem and promote their Rainforest Home Appeal. The film, created by Don’t Panic and produced by Eddy, shows much-loved iconic jungle characters struggling to survive on grey city streets, having lost their natural rainforest habitats. SOS hopes the film will encourage donations to their Rainforest Home Appeal, with which they aim to buy an 890 acre plot of land called Cinta Raja and turn it from a lifeless palm oil plantation back in to diverse and vibrant rainforest.
Visualising Deforestation
Tragically, Indonesia has the fastest deforestation rate in the world, and Sumatra’s forests are being torn down for palm oil, logging, mining and to build roads. This destruction has pushed the Sumatran orangutan to the edge of extinction, along with the Sumatran elephant, Sumatran tiger and Sumatran rhino, all of which are classifiedas Critically Endangered. Individual orangutans, tigers, elephants and many other animals are suffer in gas their homes are destroyed and they struggle to find food and shelter. This campaign film is a moving illustration of the stark reality facing wildlife in Sumatra; animals need forests, but Sumatra’s jungles are being wiped out. “By taking beloved Jungle Book characters and dropping them in to urban landscapes, we hope to make every one look twice. King Louie, Baloo and the rest of the gang are timeless figures for both adult sand children; no-one wants to see them in distress! We hope this universal quality is able to engage a wider audience around theis sue of deforestation.”-Joe Wade, Managing Director of Don’t Panic
Bringing forests back to life Fortunately, as this exciting film highlights, there is still hope for Sumatra’s forests. Together with its partner sin Sumatra, SOS reclaims and that has been deforested and restores it, planting and nurturing treesso that orangutans and other wildlife can return. Land that was barrenjust a few years ago is now buzzing with life once more, and there are regular reports of orangutans, elephants and other animals returning to their forest home. “We have a golden opportunity to secure avital are a of lan don the edge of the Leuser Ecosystem.
Once reclaimed and restored, it will provide a home for thousands of species, including the iconic orangutans, elephants and tigers we all recognise from the campaign film, forever, ”says Helen Buckland, Director of the Sumatran Orangutan Society. With a price tag of $1.1million, SOS has launched a major appeal to en sure they don’t miss this opportunity to protect a massive area of vital wildlife habitat in one of the world’s most precious
ecosystems. Find out more about the Rainforest Home Appeal at http://www.orangutans-sos.org/...