Indian car giant, and recent acquirer of the legendary Jaguar and Land Rover franchises, TATA Motors, have just set up shop in Australia; they hope to carve out a healthy share of the local utility vehicle market with the TATA Xenon.
ZOO Advertising called on SceneOn director, Matt Holcomb, to direct TATA Motors' first home-grown commercial a fast, furious and gritty spot for the Xenon and its variants.
Category: Automotive
Client: Tata Motors
Agency: ZOO ADVERTISING
Production: Scene On
Country: Australia
Director: Matt Holcomb
Art Director: Derek van den Hogen
Copywriter: PAUL HASTINGS
Producer: Trevor Holcomb
Executive Producer: Andrew Coyle
DoP: Ed Goldner
Sound Design: Aaron DArcy
Editor: Trevor Holcomb
Senior Account Director: Narelle Dorigo
Senior Account Manager: Kate Prowse
Colourist - Vincent Taylor