Even while the country is facing a national teacher shortage, students are no longer seeing teaching as a viable career option post-college. Only 9% of top-third college students say they plan to go into teaching. New PSAs developed in partnership with TEACH.org and the Ad Council show what it's really like to teach, through work stories that demonstrate how creative, collaborative and intellectually stimulating teaching can be. Agency: DigitasLBi, New York.
Media: TV
Category: Other
Client: Ad Council
Brand: Teacher Recruitment
Agency: DigitasLBi, New York
Production: O Positive
Country: United States of America
Chief Creative Officer: Ronald Ng
Executive Creative Director: Atit Shah
Creative Director: Zoe Bell
Creative Director: Dave Roth
Creative Director: spencer black
Group Creative Director: Jenny Awasano
Producer: Kevin Grover
Executive Producer: Dana Thompson
Senior Designer: Julian Baker
Head of Creative Strategy: David Chriswick
VP/Group Director, Creative Strategy: Brian Sherwell
Senior Creative Strategist: Lauren Brown
Creative Strategist: Mel Gray
SVP, Head of Production: Peter McCann
VP, Group Director: Katie O'Neal
VP, Group Director: Martin Anderson
Account Director: Sarah Bernstein
Associate Director, Project Management: Emily Kindlin
Manager Project Management: Lauren Kurfirst
Associate Project Management: Molly Liebeskind
Executive Director Business Affairs: Maria Elia
Associate Director Business Affairs: Justina Galvin