Advertiser: THE BESSIES
Agency: RED URBAN
Category: Other Screens
Director: Aleysa Young
Agency Producer: Andrea Hull
Editor: Chris Parkins
Copywriter: Dave Barber
Other Credits: Executive Producer: Lexy Kavluk
Editing Company: Field
Art Director: Joel Pylypiw
Copywriter: Matt Syberg-Olsen
Art Director: Patrick Shing
Editing Company: Track
Director Of Photography: Vinit Borrison
Executive Creative Director: Christina Yu
Other Credits: Casting: Steven Mann
Sound Design/Arrangement: Eggplant
Post Production: Field
Other Credits: Online: Andrew Rolfe
Editing Company: Rooster Post
Post Production: Rooster Post Production
Post Production: Track
Brief Explanation
The Bessies is Canada’s preeminent advertising award show celebrating the craft of broadcast film advertising. This year, we created a series of short films to introduce each category. Each was premised on an aspect of the discipline being awarded that everyone in the industry could relate to, and hopefully have a laugh about. The four films provided, for example, introduced the awards for Casting, Original Music, Special Effects and Editing. Each should fill us with a sense of familiarity and a dash of good-natured shame.