Advertising Agency: Leo Burnett/Arc, Toronto, Canada
Chief Creative Officer: Judy John
Creative Director: Lisa Greenberg
Art Director: Mike Cook
Copywriter: Stephen Stahl
Producer: Jacqueline Bellmore
Art Buyer/Producer: Leila Courey
Associate Creative Director ARC: Ian Kay
Photographer: Adam Rankin
Production Company: Crush, Toronto
Executive Producer: Patty Bradley
Creative Director/Motion Graphics: Stefan Woronko
Producer: Kristen Van Fleet
Online Compositor: Greg Dunlop
Music: Eggplant, Toronto
Producer: Rocco Gagliese
Engineer: Nathan Handy