Advertising Agency: BCP, Montreal, Canada
Executive Creative Director: Étienne Bastien
Art Director: Jonathan Rouxel
Copywriter: Étienne Bastien
Agency Producer : Carole beauchamp
Account manager: Jean-Louis Dufresne
Account supervisor: Ginette Villiard
Production House: Les Enfants
Director: Benjamin Steiger Levine
Director of Photography: Sarah Mishara
Producer: Paul barbeau
Music: Apollo
Sound designer: Sonart
Post production: Fly studio
Aired: April 2011