Category: Viral Marketing
Advertiser: R/GA
Product/Service: THE SOCIAL INTERVIEW
Agency: R/GA
Date of First Appearance: Mar 4 2011
Entry URL: http://judgeseyesonly.com/the-social-interview
Associate Creative Director/Interaction Design: Joo Youn Paek (R/GA)
Senior Interaction Designer: Andrew Mercando (R/GA)
Junior Copywriter: Morgan Doff (R/GA)
Copy Intern: Will Binder (R/GA)
Associate Creative Director/Visual Design: Leif Abraham (R/GA)
Associate Creative Director/Visual Design: Christian Behrendt (R/GA)
Visual Intern: Jared White (R/GA)
Senior Technical Director: Keath Chan (R/GA)
Open Standards Developer: Andrei Rosca (R/GA)
Producer: Christina Guarino (R/GA)
English Synopsis
Ever Googled yourself? Your prospective employers are doing the same—and checking out your tweets, status updates, and photos. Of course, you’re most likely finding out about them too. So we wanted to try a new kind of job interview: The Social Interview. We asked summer internship candidates to allow us to post three questions to their Facebook wall—not for them to answer, but for their friends to answer. It gave us a more complete picture of the candidates. With thousands of answers posted, we discovered some of the most young, social media savvy minds around