Brand: Think Pink
Media: TV
Category: Public Interest, NGO
Agency: Leo Burnett
Geo: Belgium
Think Pink: Breasts everywhere
Advertising Agency: Leo Burnett, Brussels, Belgium
Creative Director: Tom Garcia
Art Director: Ivan Moons
Copywriter: Raf De Smet
Managing Partner: Kaat Danneels
Account Director: Jeroen Vernelen
Account Executive: Elodie Pagaud
Agency RTV Producer: Monique Sampermans
Women should have their breasts examined regularly. Unfortunately, they tend to neglect this important appointment in their ever so busy lives. Unless relatives or loved ones remind them to do so. The impetus can come from a family member, children, or of course the men in their lives. And everyone knows, men have a very special relationship with breasts. They are inexhaustible about them, they see them everywhere.