Category: Commercial Public Services
Advertiser: TIM
Product/Service: PASSA A TIM
Agency: SANTO
Production Company: INDIANA PRODUCTION COMPANY, Milan, ITALY
Chief Creative Officer: Maximiliano Anselmo – Sebastian Wilhelm
Creative Director: Micol Talso
Copywriter: Lucas Panizza
Agency Producer: Leandro Sussman
Account Supervisor: Ignacio Diez
Advertiser's Supervisor: Luigi Gallucci – Flaminia Sidoni
Producer: Marco Cohen
Director: Harald Zwart
Editor: Lorenzo Bombicci
Sound Design/Arrangement: Music Production
Post Production: Edi Effetti Digitali Italiani
Cameraman: Paolo Caimi – Francesco Di Giacomo
Lighting: Paolo Caimi
Music: This Is Music Box/Vivaldi Concert In G Major
Cinematographer: Paolo Caimi
Director Of Photography: Paolo Caimi
Cinematographer: Paolo Caimi
Director Of Photography: Paolo Caimi
English Description
The journey into the past of the format " LA STORIA D’ITALIA, SECONDO TIM" has as its protagonist Christopher Columbus, who is looking for a sponsor to finance his trip with the three caravels. Columbus reaches its objective with Queen Isabella of Castile, starring Raffaella Carra, who is broke, but thanks to TIM she can save money and finance the adventure of the Genoese navigator. The idea is to Represent Columbus travel with trades and discoveries, in which the product 'is used as a bargaining chip with the local population and as a way of communication with a crew quite unusual.