A promo TVC made for Toshiba Laptops. Simple idea, tricky execution (think shooting on the run, using crazy Indian streets as the larger than life backdrop). Great fun shooting. Even greater editing. The end result? A cool ad that makes me feel proud.
Advertised brand: TOSHIBA LAPTOPS
Advert title(s): Sachin Cut Out
Advertising Agency (Name, City, Country): H & H COMMUNICATIONS, NEW DELHI, INDIA
Executive Creative Director: Manish Masih
Copywriter: Manish Masih
Production Company: Film Farm India
Producer: Harsh Dave, Pintoo Guha
Director: Anupam Singh
Post Production: Famous Studios/Prime Focus
Music Design: Vipin Mishra
Published/Released (Month, Year): November, 2010
Keywords: Sachin, Toshiba, Tendulkar, Laptop, Bowl to Sachin, Cut out, Toshiba India, Film Farm, Anupam Singh, running people, indian
street scene
Alternative Title: Running people