Toshiba: Made in 17 hours

Credits & Description:

Toshiba Australia, issued a challenge to renowned Japanese artist Tomokazu Matsuyama: Create an entire exhibition en route from Tokyo to Sydney using only one Ultrabook and its 17-hour battery life. Agency: Clemenger BBDO, Sydney
Title: Artist attempts epic challenge
Category: Home electronics
Client: Toshiba Australia
Agency: Clememger BBDO Sydney
Country: Australia
Executive Creative Director: Paul Nagy
Creative Director: Luke Hawkins
Creative Director: Ben Smith
Art Director: Simon Hayes
Copywriter: Giles Clayton
Senior Copywriter: james beswick
Senior Art Director: Katrina Jarratt
Head of Broadcast: Denise Mckeon
Planner: Jill Cummins
Sound Design: Anthony Tiernan
Editor: Toby Royce
Production Company: Flare / Sydney
Director: Robin Sung
Producer: Denise Mckeon
Agency Producer: Janice Zets, Annabel Jewers
Editor: Toby Royce
Executive Creative Director: Paul Nagy
Pr / Marketing: Edelman / Sydney
Sound Designer: Anthony Tiernan
Designer: Dan Mortensen
Senior Account Director: Kirstin Ross-Macleod
Account manager: Jodie Schwartfeger
Creative Technologist: Brendan Forster
Head of Craft:Tim McPherson
Content Producer: Annabel Jewers
Content Director: Robin Sung
Artist: Tomokazu Matsuyama
Curatorial Consultants: Kathryn Hunyor and Danielle Robson
Communications Manager: Mariana Thomas