TOUS, along with SCPF, Madrid, presents the fifth instalment of the well-known Tender Stories. A comprehensive communication campaign with the aim of depicting tenderness from a new angle, as well as revealing the new Autumn/Winter 16-17 collection. The new Tender Story Nº5 is a small, beautiful tale that presents destiny to us as the driving force that brings people together. It tells the story of Kate (Gwyneth Paltrow) and Peter (Nicholas Gleaves), who both love their pets and who, despite being made for one another and crossing paths in the same coffee shop every day, have never seen each other before.
Media: Web Film
Category: Other
Client: TOUS
Agency: SCPF, Madrid
Production: Puente Aereo
Country: Spain
Director: Víctor Carrey
Executive Creative Director: toni segarra
Creative Director: Paco Badia
Art Director: Laura Soler
Art Director: Albert Morera
Copywriter: Maria Fabuel
Copywriter: Dalmau Oliveras
Executive Producer: Xus Aparicio
Executive Producer: Genara Neyra
Audio-visual Producer: Marta Delgado
Graphic Producer: Susanna Bergés
Client Services Director: Ana Moreno
Account Supervisor: Eva Mollet
Photographer: Daniel Riera
Photo Retouching: Xavi Bonifacio
Music: Trafalgar13