Tramontina loves barbecues and offers thousands of products to help Brazil’s barbecuers prepare their favorite dish. The brand loves a barbecue so much that it believes that good barbecues are much more than meat, coals and salt. A good barbecue is a work of art.To show consumers the brand’s devotion to the theme, J. Walter Thompson has created the Meat Signature Maker. A tool based on a simple premise: barbecues are works of art for Tramontina; hence they deserve to be signed, like any work of art.
Category: House, Garden & Pets
Brand: Tramontina
Media: Online
Product: Tramontina Barbecue
Agencia: J. Walter Thompson Brazil
Chief Creative Officer: Ricardo John
Head of Art: Fabio Simoes
Creative directors: Diego Wortmann, Mariana Borga, Erick Rosa
Copywriter: Rodrigo Rocha, Erick Mendonça, Fernando Duarte, Lucas Tristão
Art director: Diego Vieira, Brunno Cortez, Robison Mattei