Advertiser: TV GLOBO
Agency: TV GLOBO
Category: Title sequences
Director: Alexandre Arrabal (TV Globo)
Particles: Alexandre Gielman (TV Globo)
Shading: Luiz Felippe Cavalcanti (TV Globo)
Layout: Marcello Carvalho (TV Globo)
Sound Design: Leonardo Matsumoto (TV Globo)
Modeling: Pedro Borba (TV Globo)
Production Supervisor: Mauricio Bastos (TV Globo)
Camera: Marcio Bukowski (TV Globo)
Layout: Alex Paiva (TV Globo)
Modeling: Fabrício Moraes (TV Globo)
Production Manager: Rodolpho Xavier (TV Globo)
Brief Explanation
The biggest challenge faced by the team was the creation of a continuous shot camera.
Client Brief Or Objective
GP Brazil F1 opening clip where the six sponsors logos must be inserted.
Outcome
The end result was a great positive impact as both the target audience and sponsors.
Implementation
As a sport which is extremely fast, we wanted to give the audience the opportunity to look in detail at the key moments of a Formula 1 GP which are: the start, first corner, overtaking, accident, pit Stop, finish line & podium.