| Eurobest 2009 | ||
|---|---|---|
| Craft | Best Use of Animation/Computer Graphics/Special Effects | Bronze Campaign |
Says Smith & Foulkes, “We wanted these commercials to act as a pause in a child’s TV viewing, holding the gaze of the immobile injured characters almost painfully long as a contrast to the hi-energy multi-coloured frenzy of your average childrenʼs programming break.”
Client: Department for Transport THINK! Child Road Safety
Agency: Leo Burnett London
Title: ‘The Boy who didn’t Stop, Look & Listen’
Length: 1 x 40″
Production Company: Nexus Productions
Director: Smith & Foulkes
Executive Producers: Chris O’Reilly and Charlotte Bavasso
Head of Production: Julia Parfitt
Producer: Melody Sylvester
Production Assistant: Denise Abraham
Character Designer: Mustashrik Mahbub
Project Lead: Mark Davies
Executive Creative Director: Jonathan Burley
Creative Directors: Guy Moore and Tony Malcolm
Copywriter: Christopher Birch
Art director: Caroline Rawlings
Planner (creative agency): Nick Docherty
Media agency: Carat
Planner (media agency): Laura Braithwaite
Editor N/A - animation
Audio post-production: Anthony Moore @ Factory
Exposure: National television