Category: Commercial Public Services
Advertiser: UOL
Product/Service: PARENTAL CONTROL
Agency: BORGHIERH/LOWE
Production Company: VOLCANO HOTMIND, São Paolo, BRAZIL
Executive Creative Director: José Henrique Borghi/Erh Ray/Fernando Nobre
Creative Director: Fernando Nobre
Copywriter: Gilmar Pinna
Art Director: Saulo Rocha
Agency Producer: Márcia Coelho/Fabiola Thomal
Producer: Volcano Hotmind
Director: Volcano
Editor: Daniel Lemos
Sound Design/Arrangement: Estúdio Angels/Zé Eduardo Fernandez
Post Production: Volcano Hotmind
Account Manager: Priscilla Carvalho/Adriana Paes
EditingCompany: Volcano Hotmind
Account Manager: Priscilla Carvalho/Adriana Paes
Editing Company: Volcano Hotmind
English Description
The film shows the home page of a search website and someone searching the word “skunk”. The search begins and many images related to marijuana appear. We see the cursor travelling through the images until, among all the images related to marijuana, we see a children’s illustration of an opossum. The cursor clicks on the image of the opossum and, when it loads, we can read: “The opposite can also happen.” Film ends with the UOL Parental Control logo.