Advertiser: VACHERON CONSTANTIN
Agency: BLUE-INFINITY
Category: Publications & Media
Engagement Manager: Fabrice Perrin (Blue-Infinity)
Art Director: Johan Veyrat (Blue-Infinity)
Digital Producer: Lucy Beaumier (Blue-Infinity)
Developper: Matthieu Thievent (Blue-Infinity)
Technical Lead: Cedric Guittard (Blue-Infinity)
Brief Explanation
Vacheron Constantin approached us with a challenging brief to create a microsite for their new Florilège collection. We proposed a design that presented large images of the collection, coupled with an intuitive scrolling navigation that revealed both the story behind the design, along with the inner workings of each watch. This presented a significant technical challenge as we looked to deliver compatibility across multiple platforms (mobile, tablet and desktop), along with a range of browsers (from IE6-IE10, Chrome, Safari and Firefox), in 10 languages. The final solution was entirely constructed in HTML 5, with flash back-ups for the older browsers.