Virgin Money has launched its new above-the-line campaign, marking the brand out as a bank unlike all others with a new 'Thereâs money and there's Virgin Moneyâ brand strategy. Run through m/SIX, with cross-discipline input from across The&Partnership, the campaign broke tonight during ITV's Coronation Street with a 60" spot, 'Pigeon'.
Category: Finance & insurance
Client: Virgin Money
Agency: m/SIX
Production: Rattling Stick
Director: Andy McLeod
Producer: Simon Sanderson
Producer: Barny Wright
Chief Executive Officer: Conor McNicholas
Post Production: Big Buoy
VFX: Jim Allen
Music: The Selecter
Track: On My Radio