Client: Vision Thing
Agency: Vision Thing
Advertising Agency: Vision Thing, Auckland, New Zealand
Published: April 2020
Country: New Zeland
Synopsis:
Vision Thing wanted to do their bit to fight the spread of COVID-19 in New Zealand. So they’ve teamed up with animation studio Wield to create Spreader Stories. Based on the stupid ways people are breaching the current lockdown, these stories aim to raise awareness of the things we SHOULDN’T be doing right now. These two online films are just the beginning of the campaign. Because if people keep breaching, Vision Thing and Wield will keep making videos. In fact, people can send in their accounts of lockdown breaches to Vision Thing who will then turn them into Spreader Stories.