Volkswagen Film, Digital ONCE MORE, THE STORY OF VIN 903847 [2] by RED URBAN Toronto, Rooster, Untitled Films

The Film titled ONCE MORE, THE STORY OF VIN 903847 [2] was done by RED URBAN Toronto, Rooster, Untitled Films advertising agencies for Volkswagen in Canada. It was released in Sep 2013.

Volkswagen: ONCE MORE, THE STORY OF VIN 903847 [2]

Released
September 2013
Posted
September 2013
Market
Industry
Creative Director
Executive Creative Director
Agency
Copywriter
Art Director
Executive Creative Director

Awards:

Cannes Lions, 2014
BRANDED CONTENT & ENTERTAINMENT LIONSBranded Entertainment: Non-Fiction: TV & BroadcastSILVER
FILM LIONSOther Screens: Branded Entertainment for TV & CinemaBRONZE
Clio Awards, 2014
Digital/SocialDesktop/Laptop: MicrositeBronze
London International Awards 2014
Branded EntertainmentBranded Scripted Short FilmSilver Winners
The A-List Awards, 2015
InteractiveIntegrated CampaignBronze

Credits & Description:

Type of entry: Other Screens
Category: Branded Entertainment for TV & Cinema
Advertiser: VOLKSWAGEN CANADA
Product/Service: VOLKSWAGEN
Agency: RED URBAN Toronto, CANADA

Client: VOLKSWAGEN CANADA
Product: VOLKSWAGEN
Entrant: RED URBAN Toronto, CANADA
Type of Entry: Other Screens
Category: Branded Entertainment for TV & Cinema
Entrant Company : RED URBAN Toronto, CANADA
Advertising Agency : RED URBAN Toronto, CANADA
Media Agency : MEDIACOM Toronto, CANADA
Production Company : UNTITLED FILMS Toronto, CANADA
Production Company 2 : ROOSTER POST PRODUCTION Toronto, CANADA
Production Company 3 : IMPRINT MUSIC Toronto, CANADA

Executive Creative Director: Christina Yu (Red Urban)
Copywriter: Matt Syberg/Olsen (Red Urban)
Copywriter: Sarah Di Domenico (Red Urban)
Art Director: Liam Johnstone (Red Urban)
Agency Producer: Terri Vegso (Red Urban)
Account Director: Caroline Kilgour (Red Urban)
Account Director: Keith Barry (Red Urban)
Account Director: Nicole Milette (Red Urban)

Brief Explanation:
Great stories often begin with an unlikely duo, setting out into the unknown, on what will become the adventure of a lifetime. For Paul Loofs, the story began in 1955 when he bought a Volkswagen Beetle and decided to drive it around the world: not once, but three times. And 58 years after its first trip around the world, Beetle #903847 is still on the road. The documentary film and interactive website, ‘Once More, The Story of VIN 903847’, follow the journey of the 1955 Beetle from past to present, in a remarkable story that has yet to end.