Volvic Touch of Fruit is launching a dedicated new TV ad for the first time since 2013 as part of a £1.5m through the line campaign designed to appeal to a young, creative audience. The ad, created by RKCR/Y&R London, features a street artist whose work comes to life in an explosion of fruit graphics.
Category: Food
Client: Volvic/ Volvic Touch of Fruit
Agency: RKCR/Y&R London
Production: NOMINT
Country: United Kingdom
Director: Eric Lerner
Creative Director: Paul Angus
Creative Director: Ted Heath
Art Director: Jamie Woodington
Copywriter: Richard Fox
Producer: Christos Lefakis
Producer: Rupert Greaves
Producer: Marilena Vatseri
DoP: Toby Howell
Agency Producer: Danielle Sandler
Account Director: Lateef Joseph-Maynard
Editor: Andy@ hop House
Post Production: Nomint
Sound Design: Jungle
Illustrator: Jamie Cullen
Track – ‘Cut The Kid’ by Madeon
Music Supervision – Native Music