Category: Automotive
Media: Experiential
Advertised brand: VW UP/ Volkswagen up!
Advert title(s): Volkswagen up!: The Parcel Locker / Pakkeboksen
Translation of headline to English: Volkswagen up!: The Parcel Locker
Advertising Agency: MediaCom Beyond Advertising, Copenhagen, Denmark
Strategist: Jesper Lysholdt
Creative Director: Katrine Granholm
Art Directors: Christina Anaya, Jesper Sichlau, Andreas Arnaa
Account Manager: Kristina Juhl Brogaard
Film production: Entrance Film
Producer: Mille Milt
Director: Mathias Hovgaard
Director of Photography: Mads Thomsen
Editor: Mathias Starklint
Sound Design: Sonify
Media Partner: BeOn/AOL
Production Company: Entrance Film
Published/Released (Month, Year): December, 2016
Simple, user-friendly and quick: pay for or finance your new up! immediately online – and have it delivered within ten working days.
As the first brand in Europe, Volkswagen Denmark is introducing direct sales of cars online. From today, you can buy your new car online with just a few clicks on Volkswagen's website