Media: Web Film
Category: Public interest
Client: Western Australian Police Union
Agency: JWT Perth
Country: Australia
Executive Creative Director: Simon Langley
Creative Director: Paul Coghlan
Creative: Tim Newton
Creative: Wilora Keeley
Account Executive: Mimi Crompton
Published: July 2017
Synopsis:
This campaign convinced the Western Australian Government that police officers are worth the 1.5% pay increase they were promised.