| Creative Circle 2017 | ||
|---|---|---|
| Film Craft | Best Cinematography | Bronze |
| Film Craft | Best Colourist | Silver |
| Film Craft | Best Animation | Gold |
| Film Craft | Best Fx/cgi | Gold |
| Andy Awards 2017 | ||
| Television | Animation | Silver |
| Kinsale Shark Awards 2017 | ||
| Film Craft | International Film Craft - Tv/Online Or Cinema: Best Colour Grading | Silver |
| Film Craft | International Film Craft - Tv/Online Or Cinema: Best Use Of Post Production/Visual Effects | Gold |
| LIA Awards 2017 | ||
| Production & Post-Production | Direction | Bronze Winner |
| Production & Post-Production | Cgi Animation | Silver Winner |
| Production & Post-Production | Visual Effects | Bronze Winner |
| Production & Post-Production | Cinematography | Bronze Winner |
| British Arrows Award 2017 | ||
| The Winner | - | Best Crafted Commercial |
| The Winner | Best Over 60 and up to and Including 90 Second | Bronze Campaigns Arrow |
| The Winner | Retailers | Bronze Campaigns Arrow |
| The Winner | Animation: 3D | Craft Silver |
| The Winner | CGI | Craft Gold |
| The Winner | Cinematography | Craft Gold |
| The Winner | VFX | Craft Silver |
| Cannes Lions 2017 | ||
| Film Craft | Film Craft: Animation | Silver Lion |
| Eurobest Awards 2017 | ||
| Film Craft | Visual Effects | Bronze Eurobest |
Title: Waitrose Coming Home'
Agency: Adam&Eveddb
Brand: Waitrose
Country: United Kingdom
Entrant Company: The Mill, London
Advertising Agency: Adam&Eveddb, New York
Production Company: Rogue, London
Chief Creative Officer: Ben Priest (Adam&eveddb)
Executive Creative Director: Ben Tollett (Adam&eveddb)
Executive Creative Director: Richard Brim (Adam&eveddb)
Copywriter: John Long (Adam&eveddb)
Art Director: Matt Gay (Adam&eveddb)
Tv Producer: Jack Bayley (Adam&eveddb)
Director: Sam Brown (Rogue Films)
Producer: James Howland (Rogue Films)
Editor: Paul Hardcastle (Trim)
Executive Producer: Alex Fitzgerald (The Mill)
Producer: Tom Manton (The Mill)
Creative Director: Jonathan Westley (Wes) (The Mill)
Shoot Supervisor: Hitesh Patel (The Mill)
Head Of Animation: Jorge Montiel (The Mill)
2d Lead Artist: Gary Driver (The Mill)
Lead 3d Artist: Adam Droy (The Mill)
Colourist: Seamus Okane (The Mill)
Entry Summary:
The ad ‘Coming Home’ was created for Waitrose’s 2016 Christmas campaign and is based on the real life migration of the Scandinavian robin during the winter months. The spot was created to celebrate the global festive holiday. The subject matter mirrors people who also migrate to their family homes during this time of the year.
Synopsis:
The film depicts a story, based on the real life migration of a Scandinavian robin, of a young, spritely CG bird and his epic journey across vast landscapes, into the garden of a young girl, who eagerly anticipates the annual return of the festive creature at Christmas time. The robin overcomes many difficulties along the way form a falcon attack, to a lighthouse storm before being picked up by a trawler.Our 2D and 3D teams carefully crafted a fully photo-real CG robin full of personality to ensure the viewer emotionally connects with every step of its journey. The robin is finally seen sharing a mince pie with another fellow robin as the girl’s family looks on lovingly before enjoying their Christmas dinner.