Category: Alcoholic Drinks
Media: Film
Brand: Yellow Tail
Agency: Alpha Century
Geo: United Kingdom
Advertising Agency: Alpha Century, London, UK
Director: Giles Smith
Creative Director: Nathan Church
Production Company: Alpha Century
Senior Producer: Dan Smith
Account Management: Suzi Napier, Georgie Barter
Planning Director: Matt Buttrick
DoP: James Buck
Post Production: Coffee & TV
Sound Design: Lee Willis / Silk Sound
Published: April 2018
Synopsis:
Yellow Tail's first national TV campaign pokes fun at an over serious wine category, encouraging UK drinkers to ditch the ceremony and get stuck into the enjoyment.