Skoda Case study 70 GUARDIANS OF WINTER by Proximity Barcelona

70 GUARDIANS OF WINTER
The Case study titled 70 GUARDIANS OF WINTER was done by Proximity Barcelona advertising agency for Skoda in Spain. It was released in May 2015.
Advertising campaign for Skoda

Skoda: 70 GUARDIANS OF WINTER

Brand
Skoda
Media
Case study
Released
May 2015
Posted
May 2015
Market
Spain
Industry
Cars
Agency
Proximity Barcelona
Creative Director
Alba Vence
Client Service Director
Amanda Muñiz
Producer
Merce Fernandez
Art Director
Laia Grassi
Copywriter
Carmela Serantes
Producer
Diana Asenjo
Account Supervisor
Carol Serena
Art Director
Sonia Rodríguez Fernández

Awards:

Cannes Lions, 2015
PRSECTORS: AUTOMOTIVE AND TRANSPORTGOLD
PROMO AND ACTIVATIONUSE OF PROMO & ACTIVATION: SPONSORSHIP OR PARTNERSHIP CAMPAIGNSBRONZE
Clio Awards 2015
Public RelationsProduct/Service: Brand DevelopmentBronze
Caples Awards 2016
Launch Campaign-Silver

Credits & Description:

Festival: PR: Sectors: Automotive and Transport
Awards: Gold
Advertiser: ŠKODA SPAIN
Agency: PROXIMITY BARCELONA
Geo: Spain
Client Service Director: Amanda Muñiz (PROXIMITY BARCELONA)
Head of Social media: Antonio Guerrero (PROXIMITY BARCELONA)
Account Supervisor: Carol Serena (PROXIMITY BARCELONA)
Chief Creative Officer: Eva Santos (PROXIMITY BARCELONA)
Art Director: Laia Grassi (PROXIMITY BARCELONA)
Producer: Merce Fernández (PROXIMITY BARCELONA)
Art Director: Sonia Fernández (PROXIMITY BARCELONA)
Account Executive: Aida Mateo (PROXIMITY BARCELONA)
Creative Director: Alba Vence (PROXIMITY BARCELONA)
Copywriter: Carmela Serantes (PROXIMITY BARCELONA)
Producer: Diana Asenjo (PROXIMITY BARCELONA)
Community Manager: María Quintairos (PROXIMITY BARCELONA)
Account Director: Nora Guardiola (PROXIMITY BARCELONA)